Selection Group puts innovation at the centre of its growth with the 300-person event INNOVO

10 January 2022

Laval, October 25, 2021 – Selection Group is proud to have held the first edition of INNOVO, its innovation week, from October 18 to 21. As part of INNOVO week, we hosted inspiring workshops, talks and panels that gave head office staff the opportunity to interact with a segment of Québec’s innovation world. Almost 300 participants and a total of 25 distinguished speakers and panellists took part in the inaugural edition’s hybrid exchanges.

Selection Group has been developing innovative projects that enhance people’s quality of life for more than 30 years. INNOVO reflects the company’s innovation culture and encourages employees to be creative and entrepreneurial.

Topics included the world of startups, the future of office spaces and innovation in health and food. There were also several workshops that inspired employees to apply innovation principles to their everyday work. Attendees also heard motivational talks.

This innovation week gave Selection Group and its employees the opportunity to forge connections with seasoned entrepreneurs, startups, research groups and the academic community.


 “As a driving force in the Québec business world, Selection Group wants to inspire all companies to reach their innovative potential. Selection Group’s vision extends beyond designing buildings. We leverage our real estate foundation to invest in unique and innovative multigenerational developments. Through INNOVO, the company continues to align its service offering with superior innovative solutions for residents and employees.”

– Réal Bouclin, Founding President and CEO, Selection Group

“Innovation is in Selection Group’s DNA. We want our employees to grow and learn from the expertise of local innovators. INNOVO has made our innovation culture even more concrete for our teams. This venture will be a catalyst for new innovation/technology-related activities and reflection within the company.”

– Audrey Anne Bouclin, Senior Director of Innovation, Selection Group

About Selection Group

Selection Group is an international leader in the creation of intergenerational living environments, which leverages its real estate platform to invest in innovative solutions and avant-garde multigenerational projects that improve residents’ quality of life. Selection Group’s intergenerational vision and unique vertically integrated structure are key drivers of its continued geographic expansion and the diversification of its real estate products, which target young people, families, and retirees. Selection Group has managed to maintain a customer satisfaction rate of 95% year after year amidst tremendous growth, due to the commitment of nearly 5,000 dedicated employees across Quebec. Selection Group, whose head office is located in Laval, now has more than 50 housing complexes in operation, under construction and in development in Canada and the United States and assets valued at more than $5 billion. For more information please visit:

Information and media enquiries:

Claude-André Mayrand
Senior Advisor, Government Relations and Public Affairs
(450) 902-2000 ext. 2526 / (514) 594-8300



For any question or comment regarding Selection Group, its complexes and the services offered, contact an advisor at our head office.

2400, boulevard Daniel-Johnson
Laval, Québec H7T 3A4 450-902-2000